RSCVA Strategic Plan Background

The RSCVA has generally looked at planning in the context of the upcoming year's budget. There is a need for a longer-term vision and plan to guide the organization. Creating a process that will build a consensus among staff, stakeholders and the Board of Directors about the organization's role, goals and objectives will be of benefit. A plan is a vision, a vision of the future. It is a method to facilitate decision making and clarify options. The goal of this process is to develop and adopt a strategic plan for the RSCVA by spring 2007 that will guide the organization's efforts for the next 3 - 5 years.

RSCVA Mission Statement – Final

Mission of the RSCVA:

The mission of the RSCVA is to attract overnight visitors to Reno-Tahoe lodging properties through tourism marketing, convention sales and facility operations, featuring local amenities, attractions and events; thereby enhancing the economic benefit and quality of life for northern Nevada.

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